First off, you got Helzberg talkin’ ’bout “lasting memories” and personalized everything. Sweet, but feels kinda… corporate, ya feel me? Then this Colorado thing pops up with stones and keepsakes – okay, cool, earthy vibe. Like, maybe you want a piece with a rock you found on a hike? I dig it.
And then BAM! Lil Baby’s jewelry collection. Yo, I’m not gonna lie, I’m kinda curious. What *does* Lil Baby consider “bespoke”? I bet it’s diamonds the size of my fist. Fill out a form? Maybe. If I had Lil Baby money, that is.
Zales gets in the mix with the create-your-own engagement rings. I mean, that’s pretty standard, right? But they make a point that *their* “custom” has a specific meaning. Okay, Zales, you do you.
BUT THEN. Then, my friends, we stumble upon… YSL.
Now, I’m not normally a makeup person, but “Rouge Sur Mesure Custom Lip Color Creator”? Hold up. We’re talking *color expertise* and cutting edge *PERSO technology*? It’s like a freaking sci-fi movie! But, like, for lipstick. I’m totally intrigued. Imagine, like, a YSL device spitting out the *perfect* shade for your skin tone. That’s next-level custom.
Okay, so, I know what you’re thinking, like, “Where’s the jewelry? You promised YSL jewelry!” And that’s the thing, right? They’re talking about *lip color* but what if… what if YSL decided to go full-on custom jewelry? Like, imagine using that same tech, that PERSO thing, to create, like, custom-colored gemstones. Or maybe, like, a ring that shifts color based on your mood (or your outfit!).
I know, I know, I’m getting way ahead of myself. It’s probably just lipstick. But the *potential*, people! The freaking *potential*!
And then there’s Etsy. Ginger Meek Allen, metalsmith, studio jeweler… she’s doing her thing, blending art and engineering. You can feel the energy in her work, the “expressive body of work that is powerful and beautiful.” But, maybe she would be up for custom YSL jewelry too?
Like, imagine if YSL teamed up with someone like Ginger! Omg, like two powerhouses coming together.
Okay, I’m rambling. Point is, the world of custom is HUGE. From Lil Baby’s bling to personalized stones to potentially mood-ring-esque YSL jewelry that doesn’t even exist (yet!), there’s something for everyone.
