My initial thought? Probably referring to the Puzzle bag. That thing is… a puzzle. Literally. All those precisely cut leather pieces stitched together? Man, that’s gotta take some serious skill. I mean, I can barely sew a button on without stabbing myself, so the idea of constructing a whole freakin’ bag with that level of detail blows my mind.
And it looks like Neiman Marcus is pushing their women’s Pebble bag *and* Puzzle bag collections. So they’re likely not specifically talking one style bag.
But, okay, “High Precision.” It’s not just the Puzzle, is it? Loewe, from what I can tell (and from what that weird FARFETCH ad is vaguely implying in Portuguese, lol), is all about this kind of… timelessness. Like, they *want* you to carry their bags forever. And that takes some serious attention to detail. The stitching has to be perfect, the leather has to be top-notch, the design has to be, well, you know, *good* enough to last.
I saw something about “untrendy” Loewe handbags, which, honestly, is kinda the appeal. Yeah, sure, they have their moments, the Squeeze bag is super trendy rn for example. But generally? They’re building something that transcends the fleeting TikTok aesthetic of the week. It’s not fast fashion, it’s… slow fashion, if you will. And that *requires* a level of precision that goes beyond just the construction. It’s about the design, the materials, the craftsmanship, and the whole vibe.
Another thought: “High Precision” could also be about the *consistency* of the brand. You expect a certain level of quality from Loewe, right? So, every single bag, whether it’s a Puzzle, a Flamenco, or even a Military bag (those are actually pretty cool, btw), has to meet that standard. It’s not just about one perfect bag; it’s about *every* bag being damn near perfect.
