First things first, the label. Duh. That’s like, the obvious starting point. Real Gucci labels are usually super crisp and clean. If it looks kinda fuzzy, blurry, or the stitching is wonky, HUGE red flag. Like, seriously, get outta there. And pay attention to the font! Is it actually the Gucci font? Often fakes mess that up. I’ve even seen some where the letters are just…off. It’s hard to explain, but you’ll know it when you see it. Trust your gut.
Then there’s the GG logo, that iconic interlocking thingy. This is a big one, because Gucci loves to slap that on everything. On authentic shirts, the GG will be super precise. The lines should be sharp, and the spacing should be perfect. If the GG looks kinda smushed, or the curves are off…busted! Plus, sometimes the fake ones are a different color than the real ones. Like a slightly off shade of gold or brown. It’s subtle, but it matters.
Oh, and buttons! Never underestimate the power of buttons! Real designer stuff, especially something like Gucci, pays attention to the *details*. The buttonholes on a legit polo will be perfectly stitched, clean, and reinforced. If you see loose threads, uneven stitching, or just generally sloppy buttonholes…yeah, fake.
Fabric quality, of course, is another dead giveaway. Feel the shirt. Does it feel cheap and scratchy? Or does it feel like a nice, soft, high-quality cotton? Gucci uses good stuff, so if it feels like you’re wearing sandpaper, you’re probably not rocking the real deal. I’ve seen some fakes that feel like they’re made out of cardboard. Seriously.
Honestly, sometimes it’s just a feeling, ya know? If something feels too good to be true, it probably is. Like, if you’re finding a “Gucci” polo for 20 bucks at a flea market…come on. Use your brain.
And one more thing (I keep thinking of stuff!), check out online authentication guides! There are tons of them out there, with pictures and everything. Google “Gucci authentication” and you’ll find a treasure trove of info. Use ’em! They’re a lifesaver.